Week 16-TikTok for business

 TikTok for Business is still completely new with it only starting to be available up until 2020. Due to it being still fairly new, many experts feel that there are more changes to come only making the app for advertisers better. According to experts 70% of users ages 10-39. You are mainly dealing with a younger audience on TikTok. The reason TikTok is so big is how easy it is to go viral a lot of the time you can post a video at the right time and you can almost go viral overnight. They also say that it is similar to Facebook considering it to be really user-friendly and easy to navigate. The cost to promote ads can run be pretty expensive due to you having to have a 50-dollar minimum daily. So in order to run ads on tik tok you are going to have a big pretty big marketing budget.  It is also extremely easy to be overlooked on the app if your content doesn't fit what people are trying to see. As stated before you have to be trying to reach a younger audience because that's the main users of the app. 


In the end, if you have the right type of video it becomes extremely easy to go viral on TikTok. Due to that it also makes it more expensive than other platforms to run ads on. TikTok Ads Reviews 2023: Details, Pricing, & Features | G2

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